How to Choose the Right LED Video Wall for Your Trade Show Booth
Your booth’s LED video wall isn’t just a screen—it’s your brand’s main attraction. It captures attention, drives engagement, and gives your visuals the scale they deserve. But choosing the right one requires more than guessing at size and resolution. You’ll need to factor in pixel pitch, layout, brightness, and even mounting logistics to ensure your display looks sharp from every angle.
Here’s how to make a confident, technically sound choice for your next trade show.
Start with Viewing Distance and Pixel Pitch
Understanding pixel pitch
Pixel pitch measures the distance between LED clusters. The smaller the pitch, the sharper the image at close range. For most trade show booths:
- 5mm–1.9mm is ideal for high-detail, close-up visuals.
- 6mm is the sweet spot for typical 10×20 or 20×20 booths.
- 9mm+ is best for large-scale or outdoor displays.
Avoiding the “overkill” mistake
Many exhibitors assume smaller pitch equals better quality—but it’s not always necessary. For most audiences standing 6–15 feet away, a 2.6mm wall offers crisp resolution without overpaying for ultra-fine tiles.
How AVR Expos tailors recommendations
Our team evaluates booth dimensions, sightlines, and lighting conditions before suggesting a configuration. Whether it’s INFiLED 2.6mm tiles for indoor booths or Unilumin 3.9mm for outdoor activations, we match technology to your real-world needs.
Mounting and Structural Considerations
Ground-supported vs. flown
Ground-supported walls save time and avoid rigging fees, while flown setups create eye-level visibility for large booths. AVR Expos designs both, ensuring compliance with venue regulations and weight limits.
Integration with exhibit structure
We coordinate directly with your exhibit fabricator to guarantee clean lines, balanced weight, and concealed cable paths. It’s what keeps your LED wall looking built-in, not bolted-on.
Processors and Playback Equipment
Why processors matter
We use Novastar processors (VX6s, VX1000, VX2000) for smooth scaling and redundancy. They handle multi-input content and ensure no single point of failure.
Playback and content switching
From PowerPoint decks to looping videos, AVR Expos pairs processors with ATEM Mini switchers, playback laptops, and fail-safe routing so transitions stay seamless on show day.
Optimizing for Ambient Lighting
Brightness calibration
Trade show lighting can easily wash out low-brightness walls. We calibrate brightness from 800 to 1,200 nits for indoor environments and up to 4,000 for outdoor setups.
Color uniformity
All walls are color-balanced using factory-calibrated profiles to ensure consistent tone across every tile.
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FAQs
Q1: How do I determine the right pixel pitch?
A1: Measure your average viewing distance in feet and divide by 10. For example, 20 feet = 2.0mm pitch.
Q2: Can AVR Expos handle delivery and setup?
A2: Yes. We manage delivery, assembly, calibration, and teardown nationwide.
Q3: How long does setup take?
A3: A 16×9 LED wall usually installs in about 4 hours, depending on site logistics.
